Local services can be found much easier with regional or area specific search engine optimisation. Little effort is required to automatically optimise a website for localities. For example, doing a search on google.co.uk for car insurance will produce 217 million results and none of the first page results are for a local business. However, searching for car insurance in Belfast will produce 1.5 million (same as population of Northern Ireland) results of more relevant websites. For this page search phrases such as: search engine optimisation Belfast; search engine optimisation NI; seo Belfast. Microsofts Bing search engine delivers reasonable results for local business. Google is more widely used for searches and indexes pages much quicker, but will need much more optimisation factors for a better results position. Remember that it is better to have more than one key phrase for a page, as we use unique searches to find what we are looking for.
Saturday, 16 August 2014
SEO Belfast
Whenever you want to understand something that you know nothing about and ask someone about it, the normal response these days is 'Google it!'. Information is available on the Internet on every popular topic. When looking for a topic using your search phrase on Google, you would hope to discover the information. Search Engine Optimisation is the name used for the method of getting your web site or and specific web pages found by people on the Internet that are actively looking for the information which you have previously published, your product or your service. SEO done nicely will organically increase natural website visitors from the search engines. SEO is split into two main areas: on-page SEO and off-page SEO. A website that has had ethical Search Engine Optimisation will ensure that it is properly indexed, not filtered out, and reachable by potential clients.
Local services can be found much easier with regional or area specific search engine optimisation. Little effort is required to automatically optimise a website for localities. For example, doing a search on google.co.uk for car insurance will produce 217 million results and none of the first page results are for a local business. However, searching for car insurance in Belfast will produce 1.5 million (same as population of Northern Ireland) results of more relevant websites. For this page search phrases such as: search engine optimisation Belfast; search engine optimisation NI; seo Belfast. Microsofts Bing search engine delivers reasonable results for local business. Google is more widely used for searches and indexes pages much quicker, but will need much more optimisation factors for a better results position. Remember that it is better to have more than one key phrase for a page, as we use unique searches to find what we are looking for.
Local services can be found much easier with regional or area specific search engine optimisation. Little effort is required to automatically optimise a website for localities. For example, doing a search on google.co.uk for car insurance will produce 217 million results and none of the first page results are for a local business. However, searching for car insurance in Belfast will produce 1.5 million (same as population of Northern Ireland) results of more relevant websites. For this page search phrases such as: search engine optimisation Belfast; search engine optimisation NI; seo Belfast. Microsofts Bing search engine delivers reasonable results for local business. Google is more widely used for searches and indexes pages much quicker, but will need much more optimisation factors for a better results position. Remember that it is better to have more than one key phrase for a page, as we use unique searches to find what we are looking for.
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